Photo: Goodyear / WTCR

Goodyear named new WTCR tyre supplier

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Goodyear will become the official tyre supplier to the World Touring Car Cup from next year as part of a new deal that will cover the next three seasons.

The manufacturer will supply the latest version of its Eagle F1 SuperSport race tyres from the season opener in Morocco in April as Goodyear takes over from Yokohama, which has held the role of official tyre supplier for the first two seasons of WTCR and was also supplier to the World Touring Car Championship before that.

Goodyear, which has a long and successful history in touring car racing, made a return to the international motorsport scene earlier this year in the World Endurance Championship and European Le Mans Series whilst it will also replace sister company Dunlop as tyre supplier to the British Touring Car Championship from next season.

The new deal runs to the end of the 2022 season.

“Following the FIA World Motor Sport Council vote we welcome Goodyear to the WTCR family,” François Ribeiro, Head of Eurosport Events, the WTCR promoter, said. “At the same time, we thank Yokohama for its unwavering support of WTCR – and the FIA World Touring Car Championship before that – and the expertise and professionalism it brought to the series over the last 14 years. We wish the company and staff well for their next challenge.

“Goodyear has a long and successful history in motorsport and we are very proud it has chosen the WTCR as an international racing flagship. Discovery and Goodyear will be very active together all year long to reconnect that iconic brand into the racing community with quality content and a full range of very creative activations. We have no doubt that Goodyear will be a first-class partner on the

“Goodyear has a long and successful history in motorsport and we are very proud it has chosen the WTCR as an international racing flagship. Discovery and Goodyear will be very active together all year long to reconnect that iconic brand into the racing community with quality content and a full range of very creative activations. We have no doubt that Goodyear will be a first-class partner on the technical and marketing fronts of WTCR.”

Mike Rytokoski, Vice-President and Chief Marketing Officer, Goodyear Consumer Europe, was also pleased to announce the new deal.

“We are excited to be joining Eurosport and the FIA by becoming the official tyre supplier for the FIA WTCR,” he said. “This complements our recent comeback into global motorsport through the FIA World Endurance Championship. It allows Goodyear to connect with fans in a wide range of countries, and also prove the performance of our Goodyear Eagle F1 SuperSport range of racing tyres.”